SØG - mellem flere end 8 millioner bøger:
Viser: Marketing - Real People, Real Decisions
Marketing: Real People, Real Decisions ePub Vital Source e-bog
Michael R. Solomon, Greg Marshall, Elnora Stuart, Bradley Barnes, Vincent-Wayne Mitchell og Author
(2019)
Marketing: Real People, Real Decisions ePub Vital Source e-bog
Michael R. Solomon, Greg Marshall, Elnora Stuart, Bradley Barnes, Vincent-Wayne Mitchell og Author
(2019)
Marketing: Real People, Real Decisions Vital Source e-bog
Michael R. Solomon, Greg Marshall, Elnora Stuart, Bradley Barnes, Vincent-Wayne Mitchell og Author
(2019)
Marketing: Real People, Real Decisions ePub Vital Source e-bog
Michael R. Solomon, Greg Marshall, Elnora Stuart, Bradley Barnes, Vincent-Wayne Mitchell og Author
(2019)
Marketing: Real People, Real Decisions ePub Vital Source e-bog
Michael R. Solomon, Greg Marshall, Elnora Stuart, Bradley Barnes, Vincent-Wayne Mitchell og Author
(2019)
Marketing: Real People, Real Decisions Vital Source e-bog
Michael R. Solomon, Greg Marshall, Elnora Stuart, Bradley Barnes, Vincent-Wayne Mitchell og Author
(2019)
Marketing: Real People, Real Decisions Vital Source e-bog
Michael R. Solomon, Greg Marshall, Elnora Stuart, Bradley Barnes, Vincent-Wayne Mitchell og Author
(2019)
Marketing: Real People, Real Decisions Vital Source e-bog
Michael R. Solomon, Greg Marshall, Elnora Stuart, Bradley Barnes, Vincent-Wayne Mitchell og Author
(2019)
Marketing
Real People, Real Decisions
Michael Solomon, Greg Marshall, Elnora Stuart, Bradley Barnes, Vincent-Wayne Mitchell og Wendy Tabrizi
(2019)
Sprog: Engelsk
Detaljer om varen
- 3. Udgave
- Vital Source searchable e-book (Fixed pages)
- Udgiver: Pearson International (Juni 2019)
- Forfattere: Michael R. Solomon, Greg Marshall, Elnora Stuart, Bradley Barnes, Vincent-Wayne Mitchell og Author
- ISBN: 9781292227207
Marketing: Real People, Real Decisions is the only text to introduce marketing from the perspective ofreal peoplewho makereal marketing decisionsat leading companies everyday.
Timely, relevant, and dynamic, this reader-friendly text shows studentshowmarketing concepts are implemented,and what they really mean in the marketplace. With this book, the authors show how marketing can come alive when practiced by real people who make real choices.
The3rd European Editionpresents more information than ever on the core issues every marketer needs to know, including value, analytics and metrics, and ethical and sustainable marketing. And with new examples and assessments, the text helps students actively learn and retain chapter content, so they know what’s happening in the world of marketing today.
This edition features a large number of new cases from prominent marketing academics and professionals from around Europe.
Bookshelf online: 5 år fra købsdato.
Bookshelf appen: ubegrænset dage fra købsdato.
Udgiveren oplyser at følgende begrænsninger er gældende for dette produkt:
Print: 2 sider kan printes ad gangen
Copy: højest 2 sider i alt kan kopieres (copy/paste)
Detaljer om varen
- 3. Udgave
- Vital Source 365 day rentals (fixed pages)
- Udgiver: Pearson International (Juni 2019)
- Forfattere: Michael R. Solomon, Greg Marshall, Elnora Stuart, Bradley Barnes, Vincent-Wayne Mitchell og Author
- ISBN: 9781292227207R365
Marketing: Real People, Real Decisions is the only text to introduce marketing from the perspective ofreal peoplewho makereal marketing decisionsat leading companies everyday.
Timely, relevant, and dynamic, this reader-friendly text shows studentshowmarketing concepts are implemented,and what they really mean in the marketplace. With this book, the authors show how marketing can come alive when practiced by real people who make real choices.
The3rd European Editionpresents more information than ever on the core issues every marketer needs to know, including value, analytics and metrics, and ethical and sustainable marketing. And with new examples and assessments, the text helps students actively learn and retain chapter content, so they know what’s happening in the world of marketing today.
This edition features a large number of new cases from prominent marketing academics and professionals from around Europe.
Bookshelf online: 5 år fra købsdato.
Bookshelf appen: 5 år fra købsdato.
Udgiveren oplyser at følgende begrænsninger er gældende for dette produkt:
Print: 2 sider kan printes ad gangen
Copy: højest 2 sider i alt kan kopieres (copy/paste)
Detaljer om varen
- 3. Udgave
- Vital Source 365 day rentals (dynamic pages)
- Udgiver: Pearson International (Juli 2019)
- Forfattere: Michael R. Solomon, Greg Marshall, Elnora Stuart, Bradley Barnes, Vincent-Wayne Mitchell og Author
- ISBN: 9781292274140R365
Bookshelf online: 5 år fra købsdato.
Bookshelf appen: 5 år fra købsdato.
Udgiveren oplyser at følgende begrænsninger er gældende for dette produkt:
Print: 2 sider kan printes ad gangen
Copy: højest 2 sider i alt kan kopieres (copy/paste)
Detaljer om varen
- 3. Udgave
- Vital Source 90 day rentals (fixed pages)
- Udgiver: Pearson International (Juni 2019)
- Forfattere: Michael R. Solomon, Greg Marshall, Elnora Stuart, Bradley Barnes, Vincent-Wayne Mitchell og Author
- ISBN: 9781292227207R90
Marketing: Real People, Real Decisions is the only text to introduce marketing from the perspective ofreal peoplewho makereal marketing decisionsat leading companies everyday.
Timely, relevant, and dynamic, this reader-friendly text shows studentshowmarketing concepts are implemented,and what they really mean in the marketplace. With this book, the authors show how marketing can come alive when practiced by real people who make real choices.
The3rd European Editionpresents more information than ever on the core issues every marketer needs to know, including value, analytics and metrics, and ethical and sustainable marketing. And with new examples and assessments, the text helps students actively learn and retain chapter content, so they know what’s happening in the world of marketing today.
This edition features a large number of new cases from prominent marketing academics and professionals from around Europe.
Bookshelf online: 90 dage fra købsdato.
Bookshelf appen: 90 dage fra købsdato.
Udgiveren oplyser at følgende begrænsninger er gældende for dette produkt:
Print: 2 sider kan printes ad gangen
Copy: højest 2 sider i alt kan kopieres (copy/paste)
Detaljer om varen
- 3. Udgave
- Vital Source 180 day rentals (fixed pages)
- Udgiver: Pearson International (Juni 2019)
- Forfattere: Michael R. Solomon, Greg Marshall, Elnora Stuart, Bradley Barnes, Vincent-Wayne Mitchell og Author
- ISBN: 9781292227207R180
Marketing: Real People, Real Decisions is the only text to introduce marketing from the perspective ofreal peoplewho makereal marketing decisionsat leading companies everyday.
Timely, relevant, and dynamic, this reader-friendly text shows studentshowmarketing concepts are implemented,and what they really mean in the marketplace. With this book, the authors show how marketing can come alive when practiced by real people who make real choices.
The3rd European Editionpresents more information than ever on the core issues every marketer needs to know, including value, analytics and metrics, and ethical and sustainable marketing. And with new examples and assessments, the text helps students actively learn and retain chapter content, so they know what’s happening in the world of marketing today.
This edition features a large number of new cases from prominent marketing academics and professionals from around Europe.
Bookshelf online: 180 dage fra købsdato.
Bookshelf appen: 180 dage fra købsdato.
Udgiveren oplyser at følgende begrænsninger er gældende for dette produkt:
Print: 2 sider kan printes ad gangen
Copy: højest 2 sider i alt kan kopieres (copy/paste)
Detaljer om varen
- 3. Udgave
- Vital Source 90 day rentals (dynamic pages)
- Udgiver: Pearson International (Juli 2019)
- Forfattere: Michael R. Solomon, Greg Marshall, Elnora Stuart, Bradley Barnes, Vincent-Wayne Mitchell og Author
- ISBN: 9781292274140R90
Bookshelf online: 90 dage fra købsdato.
Bookshelf appen: 90 dage fra købsdato.
Udgiveren oplyser at følgende begrænsninger er gældende for dette produkt:
Print: 2 sider kan printes ad gangen
Copy: højest 2 sider i alt kan kopieres (copy/paste)
Detaljer om varen
- 3. Udgave
- Vital Source 180 day rentals (dynamic pages)
- Udgiver: Pearson International (Juli 2019)
- Forfattere: Michael R. Solomon, Greg Marshall, Elnora Stuart, Bradley Barnes, Vincent-Wayne Mitchell og Author
- ISBN: 9781292274140R180
Bookshelf online: 180 dage fra købsdato.
Bookshelf appen: 180 dage fra købsdato.
Udgiveren oplyser at følgende begrænsninger er gældende for dette produkt:
Print: 2 sider kan printes ad gangen
Copy: højest 2 sider i alt kan kopieres (copy/paste)
Detaljer om varen
- 3. Udgave
- Vital Source searchable e-book (Reflowable pages)
- Udgiver: Pearson International (Juli 2019)
- Forfattere: Michael R. Solomon, Greg Marshall, Elnora Stuart, Bradley Barnes, Vincent-Wayne Mitchell og Author
- ISBN: 9781292274140
Bookshelf online: 5 år fra købsdato.
Bookshelf appen: ubegrænset dage fra købsdato.
Udgiveren oplyser at følgende begrænsninger er gældende for dette produkt:
Print: 2 sider kan printes ad gangen
Copy: højest 2 sider i alt kan kopieres (copy/paste)
Detaljer om varen
- 3. Udgave
- Paperback: 616 sider
- Udgiver: Pearson Education, Limited (Juli 2019)
- Forfattere: Michael Solomon, Greg Marshall, Elnora Stuart, Bradley Barnes, Vincent-Wayne Mitchell og Wendy Tabrizi
- ISBN: 9781292227191
2. Global, ethical and sustainable marketing
3. Marketing research 4. Consumer behavior
5. B2B Marketing and sales
6. Segmentation, targeting and positioning
7. Creating the product
8. Managing the product
9. Services marketing
10. Pricing the product
11. Integrated marketing communications
12. Retail and distribution