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Viser: Strategic Management
Strategic Management
Richard Lynch
(2018)
Sprog: Engelsk
Pearson Education, Limited
792,00 kr.
712,80 kr.
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Detaljer om varen
- 8. Udgave
- Paperback: 704 sider
- Udgiver: Pearson Education, Limited (April 2018)
- ISBN: 9781292211404
Strategic Management is a core strategy textbook, covering all the major topics particularly from a global perspective. It delivers comprehensive coverage of the subject in an easy-to-read style with extensive examples and a range of free support material that will help you learn actively and effectively.
Chapter 1 - Strategic Management
Chapter 2 - Review of Theory and Practice
Chapter 3 - Analysing the Strategic Environment
Chapter 4 - Analysing resources and capabilities
Chapter 5 - Strategy dynamics
Chapter 6 - Prescriptive purpose delivered through Mission, Objectives and Ethics
Chapter 7 - Emergent purpose developing from Innovation and Technology
Chapter 8 - Emergent purpose developing from Knowledge, Learning and Uncertainty
Chapter 9 - Developing Business Level Strategy Options
Chapter 10 - Developing Corporate Level Strategy Options
Chapter 11 - Strategy evaluation and development: The Prescriptive Process
Chapter 12 - Organisational Structure, Style and People issues
Chapter 13 - Implementing and Controlling the Strategic Plan
Chapter 14 - Devising and Implementing Green Strategy and Sustainability
Chapter 15 - Managing Strategic Change
Chapter 16 - Strategic Leadership
Chapter 17 - Entrepreneurial Strategy
Chapter 18 - Government, Public and Not-for-Profit Strategy
Chapter 19 - International Expansion and Globalisation Strategies
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