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Viser: The Business Model Navigator
The Business Model Navigator
The Strategies Behind the Most Successful Companies
Oliver Gassmann, Karolin Frankenberger, Michaela Choudury og Michaela Csik
(2020)
Sprog: Engelsk
Pearson Business
349,00 kr.
314,10 kr.
3 stk på lager
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The Business Model Navigator Vital Source e-bog
Oliver Gassmann, Karolin Frankenberger, Michaela Choudury og Michaela Csik
(2020)
Pearson International
222,00 kr.
199,80 kr.
Leveres umiddelbart efter køb
The Business Model Navigator Vital Source e-bog
Oliver Gassmann, Karolin Frankenberger, Michaela Choudury og Michaela Csik
(2020)
Pearson International
224,00 kr.
201,60 kr.
Leveres umiddelbart efter køb
The Business Model Navigator Vital Source e-bog
Oliver Gassmann, Karolin Frankenberger, Michaela Choudury og Michaela Csik
(2020)
Pearson International
184,00 kr.
165,60 kr.
Leveres umiddelbart efter køb
Søgbar e-bog
The Business Model Navigator Vital Source e-bog
(2020)
Pearson International
295,00 kr.
265,50 kr.
Leveres umiddelbart efter køb
Detaljer om varen
- 2. Udgave
- Paperback: 424 sider
- Udgiver: Pearson Business (November 2020)
- Forfattere: Oliver Gassmann, Karolin Frankenberger, Michaela Choudury og Michaela Csik
- ISBN: 9781292327129
A strong business model is the bedrock to business success. But all too often we fail to adapt, clinging to outdated business models that are no longer promising the results we need.
This new edition builds on the well-known methodology of the first edition to allow you to innovate, test and implement new business models within your industry.
Discover the idea of business model innovation, from structuring the process of innovation of a company's business model to encouraging outside-the-box thinking. With expert authors, The Business Model Navigator combines learning research with evidence of high practical impact, allowing you to master the transformation journey and lead your business to success.
PART ONE How to drive business model innovation 1 What is a business model and why should it be innovated? 2 The Business Model Navigator 3 Managing change
PART TWO 55+ winning business models - and what they can do for you 1 Add-On 2 Affiliation 3 Aikido 4 Auction 5 Barter 6 Cash Machine 7 Cross-Selling 8 Crowdfunding 9 Crowdsourcing 10 Customer Loyalty 11 Digitalisation 12 Direct Selling 13 E-commerce 14 Experience Selling 15 Flat Rate 16 Fractional Ownership 17 Franchising 18 Freemium 19 From Push to Pull 20 Guaranteed Availability 21 Hidden Revenue 22 Ingredient Branding 23 Integrator 24 Layer Player 25 Leverage Customer Data 26 Licensing 27 Lock-In 28 Long Tail 29 Make More of It 30 Mass Customisation 31 No Frills 32 Open Business 33 Open Source 34 Orchestrator 35 Pay Per Use 36 Pay What You Want 37 Peer to Peer 38 Performance-Based Contracting 39 Razor and Blade 40 Rent Instead of Buy 41 Revenue Sharing 42 Reverse Engineering 43 Reverse Innovation 44 Robin Hood 45 Self-Service 46 Shop in Shop 47 Solution Provider 48 Subscription 49 Supermarket 50 Target the Poor 51 Trash to Cash 52 Two-Sided Market 53 Ultimate Luxury 54 User Design 55 White Label 56 Sensor as a Service 57 Virtualisation 58 Object Self-Service 59 Object as Point of Sale 60 Prosumer
PART THREE Finished reading? Let's implement! 10 recommendations to innovate your business model The 55+ models at a glance Glossary
Detaljer om varen
- 2. Udgave
- Vital Source 365 day rentals (fixed pages)
- Udgiver: Pearson International (August 2020)
- Forfattere: Oliver Gassmann, Karolin Frankenberger, Michaela Choudury og Michaela Csik
- ISBN: 9781292327136R365
A strong business model is the bedrock to business success. But all too often we fail to adapt, clinging to outdated business models that are no longer promising the results we need. This new edition builds on the well-known methodology of the first edition to allow you to innovate, test and implement new business models within your industry. Discover the idea of business model innovation, from structuring the process of innovation of a company’s business model to encouraging outside-the-box thinking. With expert authors, The Business Model Navigator combines learning research with evidence of high practical impact, allowing you to master the transformation journey and lead your business to success.
Licens varighed:
Bookshelf online: 5 år fra købsdato.
Bookshelf appen: 5 år fra købsdato.
Udgiveren oplyser at følgende begrænsninger er gældende for dette produkt:
Print: 2 sider kan printes ad gangen
Copy: højest 2 sider i alt kan kopieres (copy/paste)
Bookshelf online: 5 år fra købsdato.
Bookshelf appen: 5 år fra købsdato.
Udgiveren oplyser at følgende begrænsninger er gældende for dette produkt:
Print: 2 sider kan printes ad gangen
Copy: højest 2 sider i alt kan kopieres (copy/paste)
Detaljer om varen
- 2. Udgave
- Vital Source 180 day rentals (fixed pages)
- Udgiver: Pearson International (August 2020)
- Forfattere: Oliver Gassmann, Karolin Frankenberger, Michaela Choudury og Michaela Csik
- ISBN: 9781292327136R180
A strong business model is the bedrock to business success. But all too often we fail to adapt, clinging to outdated business models that are no longer promising the results we need. This new edition builds on the well-known methodology of the first edition to allow you to innovate, test and implement new business models within your industry. Discover the idea of business model innovation, from structuring the process of innovation of a company’s business model to encouraging outside-the-box thinking. With expert authors, The Business Model Navigator combines learning research with evidence of high practical impact, allowing you to master the transformation journey and lead your business to success.
Licens varighed:
Bookshelf online: 180 dage fra købsdato.
Bookshelf appen: 180 dage fra købsdato.
Udgiveren oplyser at følgende begrænsninger er gældende for dette produkt:
Print: 2 sider kan printes ad gangen
Copy: højest 2 sider i alt kan kopieres (copy/paste)
Bookshelf online: 180 dage fra købsdato.
Bookshelf appen: 180 dage fra købsdato.
Udgiveren oplyser at følgende begrænsninger er gældende for dette produkt:
Print: 2 sider kan printes ad gangen
Copy: højest 2 sider i alt kan kopieres (copy/paste)
Detaljer om varen
- 2. Udgave
- Vital Source 90 day rentals (fixed pages)
- Udgiver: Pearson International (August 2020)
- Forfattere: Oliver Gassmann, Karolin Frankenberger, Michaela Choudury og Michaela Csik
- ISBN: 9781292327136R90
A strong business model is the bedrock to business success. But all too often we fail to adapt, clinging to outdated business models that are no longer promising the results we need. This new edition builds on the well-known methodology of the first edition to allow you to innovate, test and implement new business models within your industry. Discover the idea of business model innovation, from structuring the process of innovation of a company’s business model to encouraging outside-the-box thinking. With expert authors, The Business Model Navigator combines learning research with evidence of high practical impact, allowing you to master the transformation journey and lead your business to success.
Licens varighed:
Bookshelf online: 90 dage fra købsdato.
Bookshelf appen: 90 dage fra købsdato.
Udgiveren oplyser at følgende begrænsninger er gældende for dette produkt:
Print: 2 sider kan printes ad gangen
Copy: højest 2 sider i alt kan kopieres (copy/paste)
Bookshelf online: 90 dage fra købsdato.
Bookshelf appen: 90 dage fra købsdato.
Udgiveren oplyser at følgende begrænsninger er gældende for dette produkt:
Print: 2 sider kan printes ad gangen
Copy: højest 2 sider i alt kan kopieres (copy/paste)
Detaljer om varen
- 2. Udgave
- Vital Source searchable e-book (Fixed pages)
- Udgiver: Pearson International (August 2020)
- ISBN: 9781292327136
A strong business model is the bedrock to business success. But all too often we fail to adapt, clinging to outdated business models that are no longer promising the results we need. This new edition builds on the well-known methodology of the first edition to allow you to innovate, test and implement new business models within your industry. Discover the idea of business model innovation, from structuring the process of innovation of a company’s business model to encouraging outside-the-box thinking. With expert authors, The Business Model Navigator combines learning research with evidence of high practical impact, allowing you to master the transformation journey and lead your business to success.
Licens varighed:
Bookshelf online: 5 år fra købsdato.
Bookshelf appen: ubegrænset dage fra købsdato.
Udgiveren oplyser at følgende begrænsninger er gældende for dette produkt:
Print: 2 sider kan printes ad gangen
Copy: højest 2 sider i alt kan kopieres (copy/paste)
Bookshelf online: 5 år fra købsdato.
Bookshelf appen: ubegrænset dage fra købsdato.
Udgiveren oplyser at følgende begrænsninger er gældende for dette produkt:
Print: 2 sider kan printes ad gangen
Copy: højest 2 sider i alt kan kopieres (copy/paste)
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